Prefab Cabinets Picayune | Marketing
Good afternoon readers of the new and improved Prefab Cabinets Picayune! Today is a hot one! We are salivating at the thought of fall heading our way. Unfortunately for south Mississippi the effects of fall do not usually get to us until around late October. And that shows up in the way of the temps dropping about ten degrees which is nice, but the kid’s Halloween make-up still melts off as they are trick or treating. But we are excited about the month of July being almost over nonetheless. Personally, I want time to stop for just a little while longer to give a certain someone extra time to add up some money to pay off some debt. But that is neither here nor there.
Something that Wild’s Cabinets and Flooring does not talk about much in our articles is the art of marketing. Honestly we do not talk about it much because I personally do not know much about it. However we are going to talk about it in today’s article in Prefab Cabinets Picayune nonetheless. What is marketing? Marketing is the art of selling yourself (your business, your product) to people. As easy as the idea of starting your own business might sound, it is a pain in the anus.
Work, Work, & Work
Marketing takes more work and effort than the actual production of the thing you are trying to sell to people. Whether it is cabinetry or photography, selling yourself to people is a hard business. You wind up working more than what you have ever anticipated just to get rejected most of the time. Marketing is a business all on its own and just like with everything else you will need some tools to pull this off. Learning what tools you will need and how to use them is part of the work as well. Once you learn the craft of marketing then you will be well on your way to success.
Tools of Marketing
The aim of marketing is to get the potential buyer or client sold on why they need your skill or product. You want them convinced that what you have to offer is the best thing for them. There are many ways to do this and depending on what kind of business you have the methods may vary a bit. Having a good understanding yourself on how marketing works is the first step. You yourself also needs to believe in your skill or product. If you don’t believe that what you are offering is legit a great thing for people then it’s going to be pretty tough to get people to believe in you and your business.
Emotional Side of Marketing
Like with everything starting your own business is going to take an emotional toll on you. You will receive more rejections at first, but do not let this get you discouraged. Learn from your mistakes and try again. Stress levels are higher in people who own their own business but once you develop a system that works for you to maintain a health client base and work flow your stress levels will drastically shrink down. Part of every new business is accepting that you are going have failures and rejections. It is all a part of it. But persisting despite the failures and learning from mistakes is where successful business owners are separated from the non-successful. Understanding that owning your own business is going to bring about hard times as well as moments when you do not know how you are going to make it. Keep persisting and do not give up and eventually you will see success come your way.
There are a number of ways businesses can reach potential clients. These days we have the internet and social media platforms to give us a wider range of clients than we had before. Business owners can get their work out there and stay connected with their clients through platforms such as Facebook, Instagram, and Twitter. Having a solid website is also a great way to get your work out there. Then there is the old fashioned but seemingly trusty business cards. Go to a site such as Vistaprint and get your some business cards. For instance, when you are out and come across a potential client you don’t have to stand there like a moron when you have an opportunity to share your business. Whip out a business card and then they have a tangible object with all of your contact information ready to go. Plus it makes you look and seem more professional.
As we have already mentioned social media a great way to get your business out there. Facebook and Instagram are two of the most widely used social media platforms for businesses. Business owners have said that their clientele base has expanded since using social media to target their selected customer range.
Wild’s Cabinets and Flooring
Wild’s Cabinet and Flooring is a local business located in Poplarville, Ms past Loves truck stop on highway twenty six. We specialize in cabinetry and flooring as well professional installation. We no longer offer custom cabinetry services and have switched over to prefab cabinets. To schedule an appointment call us at (601) 795-0305 and ask for Greg. He will set you up with an appointment and get you ready to roll. We open throughout the week, but call first before making a long ride to make sure.
Prefab Cabinets Picayune
This has been another riveting and exciting article in the new and improved Prefab Cabinets Picayune series. We hope this article has been helpful for you and that you join us again for the next article in Prefab Cabinets Picayune. Remember to go like and follow Wild’s Cabinets and Flooring on Facebook.com. For more information call Wild’s Cabinets and Flooring in Poplarville, Ms at (601) 795-0305 and ask for Greg to schedule you and appointment to talk with one of our craftsmen. Until next time Prefab Cabinets Picayune!